We are looking for a digital expert who is passionate about blending Social Media and Google search into performing and trendsetting campaigns.
- Advise on what the best digital campaign approach should be following the clients brief
- Define the campaign metrics/KPIs together with the Communications strategist and the client.
- Advice on best creative practices, formats, mechanics for the digital campaigns in the creative reviews
- Set-up, follow-up and optimize all your campaigns to get the best possible performances according to the set KPI
- Analyze the results, the client data and users’ feedback. And put them in clear reporting with learnings to the client.
- Advertising on new social media like TikTok, working with influencer campaigns? Your creative mind will continually uncover new opportunities for integration or growth.
- Minimum 1 -3 years’ experience
- Hands-on experience with
- Facebook, Audience Network, Messenger, WhatsApp, Instagram, LinkedIn, Twitter…
- Google Ads, GDN, UAC, You-Tube campaigning
- Analytics understanding: Google Analytics, Super metrics, Twitter Analytics, Facebook Insights, YouTube Analytics, Google AdWords, or any similar systems,
- Tracking: Setting up GTM, SDK’s, UTM lists and keeping them up to date
- Dashboarding: Google data studio and open to learn new ones
- SEO monitoring tools like e.g. SEMrush
- the concept of DMP’s (Data Management Platforms) , DCO (Dynamic content optimization) and scoring is a plus.
- A collaborative spirit in culture and methodology
- Being able to handle numerous projects at one time and meet fast turnaround deadlines
- No-nonsense but outgoing personality
- Native Dutch speaking, French/English as second language required.
What you can expect from us
- The opportunity to thrive in a team of international colleagues and clients.
- A stretch beyond the usual advertising, conversation and service design propositions.
- A competitive pay and benefits.
- Our #BoondoggleCulture.
A seat in the original Stella Artois brewery with a breathtaking view of Leuven